Bruno Díaz González
Digital marketing and AI consultant · Barcelona
I help companies make digital actually work.
A career built on asking questions
About me
With a degree in political science and a master’s in public management, I started out advising political organisations. Those years shaped how I work: understand first who you are talking to, how the message reaches them, and what result you expect.
When I moved into digital marketing —first at two agencies, then freelance— I found the questions were exactly the same. Today I am co-director at La Teva Web, Semseo Agency and La Teva IA, part of the La Teva Web group, where I have spent 15 years working on digital strategy and supported more than 200 projects.
My speciality is SEO in all its layers —technical, content, and increasingly optimisation for AI search (GEO)— combined with SEM and Google Ads when the project calls for it.
- LLMS
- Analytics
- Consulting
- AI
- SEO
- SEM
- SEO · GEO · AI Master’s
- CA · ES · EN · DE · IT
What I work on
Specialities
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Ranking in conventional search engines and optimisation for AI answers (Google AI Overviews, Perplexity).
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Paid campaigns aimed at measurable results. Performance Max, Search and Shopping.
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Integrating artificial intelligence tools into content, SEO and analytics workflows.
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GA4, Google Search Console and dashboards built for business decisions, not vanity metrics.
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Planning and directing web projects for SMEs, from brief to launch and measurement.
Companies I have worked with
Clients
Where I have been featured
Press and media